Tributes.com and 1-800-Flowers Launch Sympathy Floral Program
Tributes.com® and
1-800-FLOWERS.COM®
Launch Integrated
Online Sympathy Floral Program for Funeral Homes
BOSTON, MA – October 24,
2011 – Tributes.com, the online resource for local and national obituary
news, has
teamed with longstanding floral partner 1-800-FLOWERS.COM, Inc. (NASDAQ:FLWS), the world's leading florist and gift shop, to
launch a new online floral program for Tributes.com Premier funeral home
partners. Customized 1-800-FLOWERS.COM sympathy floral shops can now be
seamlessly integrated into the online obituaries and websites of funeral homes,
where flower purchases are prepared and delivered exclusively through
1-800-FLOWERS.COM.
The 1-800-FLOWERS.COM
online floral shops featured by participating funeral homes will offer an
extensive variety of sympathy floral arrangements and gifts at a wide range of
price points to fit any occasion; including hand-designed floral gifts arranged
from the 1-800-FLOWERS.COM network of florists. In addition, each
1-800-FLOWERS.COM online floral shop will be co-branded, featuring the contact
information for participating funeral homes.
"At 1-800-FLOWERS.COM, we have spent the
last few years expanding our focus and resources in the Sympathy and AfterCare
areas to better serve the funeral service profession, including the formation
of the Expressing Sympathy Advisory
Council," says Jim McCann, CEO and Founder 1-800-FLOWERS.COM. "We are
excited to further extend our relationship with Tributes.com into the funeral
home channel to offer an integrated online sympathy floral program."
1-800-FLOWERS.COM has
served as Tributes’ exclusive floral provider since the launch of the highly
visited obituary news site in September 2008 and powers the Tributes.com Flower Shop.
"A
core mission of Tributes is to help our funeral home partners leverage their
online presence and in particular their online obituary programs as a way to
deliver a new generation of products to their families while simultaneously
driving new revenue streams, traffic, brand awareness and leads," said Elaine
Haney, President, Tributes.com. "Floral and sympathy gift sales represent
an important new business opportunity for funeral homes as their obituaries
gain wider visibility across the Internet on their websites, on Tributes.com
and on the Tributes.com Obituary Distribution Network, and we are happy to be
able to team with 1-800-FLOWERS.COM to enable them to begin to take full
advantage of that opportunity with a leading and reliable provider of the
highest quality merchandise."
For more details about
the new program please visit http://www.tributes.com/sales.
About Tributes.com
Tributes.com is the online
resource for current local and national obituary news, lasting personal
tributes and online community providing support during times of loss and
grieving. Through one centralized national web destination, with over 90
million current and historical death records dating back to the 1930s, Tributes
has made obituary and online memorial service information easily accessible so
people can come together online and offline to remember and share the treasured
stories of the important people in their lives who have passed away.
Monster.com founder Jeff Taylor officially launched Tributes.com in the fall of
2008 and in 3 short years the site has experienced rapid growth, and is now
relied on by thousands of funeral homes and 2M unique consumers each month to
publish and locate obituary news.
For more information about Tributes.com, please visit our website at
About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc. is the world's leading
florist and gift shop. For more than 35 years, 1-800-FLOWERS® (1-800-356-9377
or www.1800flowers.com) has
been helping deliver smiles for our customers with gifts for every occasion,
including fresh flowers and the finest selection of plants, gift baskets,
gourmet foods, confections, candles, balloons and plush stuffed animals. As
always, our 100% Smile Guarantee backs every gift. The 1-800-FLOWERS.COM Mobile
Flower&Gift Center was named winner of the 2010 "Best Mobile App for
E-commerce" by DPAC (Digiday's Publishing&Advertising Awards) and
the 2010 Mobile App of the Year Award in the "Best Shopping" category
by RIS (Retail Info Systems). 1-800-FLOWERS.COM was also rated number one vs.
competitors for customer service by STELLAService and named by the E-Tailing
Group as one of only nine online retailers out of 100 benchmarked to meet the
criteria for Excellence in Online Customer Service. 1-800-FLOWERS.COM has been
honored in Internet Retailer's "Hot 100: America's Best Retail Web
Sites" for 2011 and was one of only five retailers to receive the 2011
Customer Innovation Award from Avaya for transforming the business through
innovative use of business communications and collaboration technologies. The
Company's BloomNet® international floral wire service (www.mybloomnet.net)
provides a broad range of quality products and value-added services designed to
help professional florists grow their businesses profitably. The
1-800-FLOWERS.COM "Gift Shop" also includes gourmet gifts such as
popcorn and specialty treats from The Popcorn Factory® (1-800-541-2676 or www.thepopcornfactory.com);
cookies and baked gifts from Cheryl's (1-800-443-8124 or www.cheryls.com); premium chocolates and
confections from Fannie May® confections brands (www.fanniemay.com and www.harrylondon.com); gift
baskets and towers from 1-800-Baskets.com® (www.1800baskets.com); and
wine gifts from Winetasting.com® (www.winetasting.com). The
Company's
FineStationery.com® brand (www.finestationery.com
) is the
premier site for unique, customizable invitations, announcements and greeting
cards. 1-800-FLOWERS.COM, Inc. is involved in a broad range of corporate social
responsibility initiatives including continuous expansion and enhancement of
its environmentally-friendly "green" programs as well as various
philanthropic and charitable efforts.
Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.
